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Hair Entrepreneur Cleans Up in Christmas Gift Guides

Oliver J. Woods
Martina Mercer
November21/ 2017

As eSellers, you know that Christmas Gift Guides are the place to be if you want to increase sales over the festive period. One hair entrepreneur is finding his products mentioned in these popular guides just a few months after launch.

Oliver J.Woods is the stylist to the stars, he boasts an impressive portfolio of Brad Pitt and Robbie Williams as his clients. He launched his very own men’s grooming range using only the best ingredients and as it hits the shelves, many consumers are falling in love with his products.

He has just a handful of products for sale currently, but this hasn’t dampened the soaring popularity, from his Blackseed wax to Perilla Oil, all are being well received. What can other eSellers learn from Oliver J.Woods and his immediate success?

A Focus on Design and Quality

It’s immediately evident that a lot of careful planning and thought has gone into every single Oliver J.Woods product. This is due to the packaging and also the quality of the actual product. The packaging looks decadent on a shelf, while the subtle logo and design oozes sophistication and style. It shouts, “no fuss” and it does it well.

The Message

Oliver J. Woods products are created for busy, successful men and entrepreneurs who like to look good but don’t have a lot of time on their hands. In short, the product lives up to the message. The Blackseed wax easily styles and sculpts hair, while the Perilla oil delivers a sheen and quick nourishment to hair. Oliver J.Woods products simply live up to their claims and deliver on their promises.

The Man Behind the Hair

When Oliver J. Woods answered 10 Probing Questions over on Sunday Woman magazine, many women swooned. Men want to be him, women want to meet him and of course, this helps with the sale of the products. The celebrity injection is also advantageous, although we believe these products would still sell themselves.

How to Get Your Products Into a Gift Guide

To emulate the Oliver J.Woods success you do need to follow the steps above. For gift guide inclusion you must be prepared for your product to be tested. If you product lives up to its hype it should be included. It’s worth it, as many people use gift guides as shopping lists and lots seek out inspiration in articles and magazines as they look for something a little bit different.

More About Oliver J. Woods

Oliver holds an impressive list of A list celebrity followers, and has groomed some of the most popular men in the world. He travels the globe as the stylist to the stars and spends his time with globally recognised photographers.

He currently divides his time between the UK and LA, when not travelling for work purposes. He has an impressive social media following and has even featured on TV as a judge on the Channel 4 series, “Model Behaviour”.

Oliver’s creations and styles can often be found gracing the covers of popular magazines such as Vogue and Rolling Stone. He is one of the most in demand men’s hair stylists in present times.


Martina Mercer

Martina Mercer is an award winning copywriter and digital marketer. She specialises in psychology delivering marketing that identifies consumer profiles and connects customers with brands. As an expert in proximity marketing, Martina is one of the only experienced beacon marketers in the UK highlighting her commitment to developing her skills in an ever changing consumer focused world.